Founded in 1916 and headquartered in Lansing, Michigan, Auto-Owners Insurance Group has built a strong reputation over more than 100 years as a leading provider in the insurance industry. Committed to the independent agency system, the company serves nearly 3 million policyholders through a robust network of 48,000 licensed agents across 26 states. With a diverse range of insurance offerings—including life, home, auto, and business insurance—Auto-Owners stands out for its commitment to customer service, innovation, and financial stability.
The company has received notable ratings from the AM Best Company, achieving an A++ (Superior) rating, which illustrates its solid financial strength and ability to meet larger obligations. In addition to being recognized as a Fortune 500 company, Auto-Owners has consistently received national awards for outstanding customer service. The company embodies a culture of integrity and excellence, as reflected in its core values and certification as a Great Place to Work®.
In recent years, Auto-Owners has faced challenges due to inflation and weather-related losses but has remained resilient. The company managed to maintain a substantial policyholder surplus of approximately $14.3 billion despite an underwriting loss in 2023. Notably, the company has experienced substantial growth in its premium income and policy count, indicating a successful year in customer acquisition and retention.
Through its various subsidiaries and affiliates, including Owners Insurance Company and Auto-Owners Life Insurance Company, the group continues to expand its reach and offerings while reinforcing its commitment to providing high-quality insurance services to its agents and policyholders alike.
