Brunswick Bowling Products LLC has played a pivotal role in the evolution and popularity of bowling since its inception. Founded by John Moses Brunswick, the company has a rich history intertwined with the development of the game. It was integral in moving bowling from elite Victorian venues to accessible public spaces. The establishment of the American Bowling Congress in 1895, orchestrated by Brunswick's Moses Bensinger, marked a significant turning point that introduced standardized rules and organized competitive bowling tournaments, cultivating a structured and appealing sport.
Brunswick has consistently expanded its influence, breaking new ground by opening its first bowling center in Moscow in 1976 and establishing a global operational footprint. From advanced research and development facilities in Michigan to manufacturing plants in Hungary and sales resources in Asia, Brunswick’s commitment to innovation deeply impacts the bowling industry. Today, it operates as the industry's leading full-line, full-service provider, offering a comprehensive range of products and services designed to ensure the success of bowling centers around the world.
The company’s expansive portfolio encompasses high-performance bowling equipment, including balls, bags, shoes, and accessories. Additionally, Brunswick provides essential center management tools like the Sync® Center Operations platform and marketing services tailored to attract new guests. With over a century of dedication to enhancing the bowling experience, Brunswick Bowling Products LLC remains at the forefront of evolving the sport and supporting the growth of its global community of bowlers and center owners.