James River Equipment has been a prominent John Deere dealer since 1926, initially founded in Holly, Colorado, by Rudolph Romer. The company has steadily grown under the leadership of the Romer family, especially after expanding into Virginia in 1977. Today, James River Equipment operates 44 locations across Virginia, North Carolina, South Carolina, and West Virginia, demonstrating a strong commitment to customer satisfaction and service.
The company's mission centers around improving the lives of its customers, business partners, and employees through excellence in service and support. James River Equipment prides itself on its culture of integrity, respect, and innovation. The company focuses on forming solid partnerships with its customers to deliver tailored solutions that meet their equipment needs for home, farming, or business purposes.
With a wide selection of new and used John Deere equipment, ranging from tractors to construction tools, James River ensures that it caters to diverse operational requirements. The company also offers extensive product support including parts and service to keep machinery running efficiently, further enhancing customer loyalty and trust. Their goal is to provide innovative solutions while minimizing downtime through responsive service and quality products.
James River Equipment emphasizes the importance of its employees, striving to be the employer of choice through career growth opportunities and stability. The knowledgeable staff and technicians are dedicated to maintaining high standards and ensuring that customers receive exceptional support and service, reinforcing the company’s reputation as one of the most respected John Deere dealers in the country.
