NorCal Pools is a locally-owned and operated pool and spa maintenance and repair company located in Rocklin, California. Founded in 2011 by Bryan Soto, the business was born out of a personal journey of learning and passion for pool maintenance. After discovering a need for reliable service while maintaining his own pool, Bryan transitioned from a long-term job to running NorCal Pools full-time, driven by a commitment to quality and customer satisfaction.
NorCal Pools specializes in both residential and commercial pool care, providing a range of services from routine maintenance to equipment repairs and upgrades. The company prides itself on transparency and integrity, always ensuring that customers get exactly what they need without upselling unnecessary services. Unlike many competitors who buy and sell accounts, NorCal Pools maintains a personalized approach by keeping the same technician for each customer, fostering trust and familiarity.
The team at NorCal Pools consists of Certified Pool & Spa Operators who are regularly trained in the latest maintenance techniques and technologies, ensuring the highest standards of service. Bryan, the owner, is also actively involved in the Independent Pool and Spa Service Association, which keeps him informed about industry developments, new techniques, and product offerings.
With a focus on professionalism, dependability, and customer referrals, NorCal Pools has become one of the fastest-growing pool service providers in Northern California. The company offers various pool service plans tailored to fit different budgets, aiming to relieve clients from the burden of pool maintenance, allowing them to enjoy their pools to the fullest. NorCal Pools is dedicated to delivering quality service and building lasting relationships with its clients.
