ROC Equipment LLC is a prominent name in the deep foundation drilling industry, recognized for its comprehensive range of drilling equipment, both for sale and rental. Established in 2007 by Lou Lucido, ROC Equipment has pioneered an innovative business model that allows foundation contractors to focus on their project pipelines rather than the procurement of heavy equipment. The company specializes in drilled shaft construction, including open hole, slurry, and cased shafts, and boasts a robust expertise in non-vibratory drilling techniques.
ROC Equipment operates extensively throughout North America with strategic locations in the United States, Canada, and Mexico, ensuring efficient service delivery and equipment availability across these regions. Their operational infrastructure includes various equipment yards and sales offices situated in key locations such as Phoenix, Arizona; Tampa, Florida; and Sacramento, California, to name a few. This widespread presence allows ROC Equipment to provide timely services to contractors by reducing shipping wait times and enhancing customer satisfaction.
As a service-disabled veteran-owned small business, ROC proudly aligns itself with federal contracting opportunities and has laid a strong emphasis on integrity, loyalty, and transparency in all business dealings. The company's vision is to become the most respected foundation drilling equipment dealer in North America, striving constantly to earn the loyalty of their customers by delivering high-quality products and superior service experiences.
ROC Equipment's commitment to service excellence is echoed through their training and consulting services offered to clients, ensuring that they not only supply equipment but also foster a deeper understanding of its optimal use. Their dedication to safety also shone through when ROC Equipment was honored with the 2024 ADSC Safety Award for achieving an incident rate of zero. Currently, ROC Equipment continues to innovate within the industry, contributing to significant projects, including their participation in the popular show 'Curse of Oak Island,' showcasing their expertise on national platforms.
