Rockbridge Land Company, LLC is a premier hospitality investment firm dedicated to creating and optimizing experiences in the hospitality sector. With a remarkable track record spanning over 25 years, Rockbridge has cultivated significant relationships and provided consistent returns for its investors through a vertically integrated approach that encompasses acquiring, developing, designing, capitalizing, operating, and optimizing hotels across various markets.
The firm stands out by leveraging deep industry expertise and an innate love for hospitality, focusing on placemaking strategies that enhance both the aesthetic and functional value of its properties. Rockbridge has successfully completed a range of projects, showcasing a total market capitalization of over $12 billion and managing over $4.3 billion in assets across approximately 310 hotels in 39 states.
Rockbridge operates several key divisions, including Rockbridge Hospitality Development (RBHD), which focuses on renovations and development, and Rockbridge Hospitality Management (RBHM), committed to optimizing asset performance. The firm also invests in independent luxury lifestyle hotels, emphasizing authentic experiences through its MakeReady division. By recognizing shifts in travel preferences and market dynamics, the firm maintains a proactive approach to hospitality investment, ensuring adaptability in a constantly evolving landscape.
Furthermore, Rockbridge fosters collaboration through partnerships with top development, investment, and management companies. This integrated approach allows them to manage risk while capitalizing on market opportunities, benefiting a diverse group of investors, including pension funds, endowments, and family offices. The team’s dedication to excellence drives the firm’s philosophy of enriching the lives of guests and stakeholders alike, making Rockbridge a recognized leader in the hospitality investment industry.
