Sergenian’s Floor Coverings is a longstanding family-owned business based in Madison, Wisconsin, known for its dedication to quality flooring solutions since 1930. Founded by Ara Sergenian, the company originally specialized in oriental rugs, establishing itself as a premier dealer in the region. Over the years, the business has evolved, expanding its offerings to include a wide variety of flooring products, such as carpets, hardwood, laminate, luxury vinyl, and tiles, catering to both residential and commercial clients.
Sergenian's offers not only an extensive range of high-quality flooring options but also a commitment to exceptional customer service. Its knowledgeable staff provides expert measurements and professional installation services, ensuring a seamless experience for customers. The business showcases its products in a modern and expansive showroom, which has recently undergone renovations to enhance the shopping experience.
A hallmark of Sergenian's growth is its commitment to sustainability. The company pioneered Wisconsin’s only comprehensive carpet reclamation program, successfully diverting millions of pounds of carpet from landfills. This focus on environmentally-friendly practices has earned Sergenian’s recognition, including national and local awards for its sustainability efforts.
As Sergenian's looks to the future, the company aims to maintain its community commitment and continues to evolve with changing flooring trends and technologies. With four generations of the Sergenian family actively involved in the business, it has fostered a rich tradition of leadership and dedication to serving the greater Madison area for nearly 90 years. Their motto resonates with the community: “From our family to yours, thank you, Madison, for your continued support of our local business.”
